Levi’s End of Season Sale
(concept)
Campaign Design, Typography
May 2024
Friends Everywhere
Levi’s came to Friends Everywhere asking to rebrand their Sale identity. This idea stems from the imagery of vintage concert and event screen printed posters. It plays with a hierarchy of typography and color combinations, similar to the inspo. The idea was to brand Levi’s End of Season Sale as a “must-attend” event. *This concept was not used*